This next project was for Waltham Fields Community Farm, a pro-bono job that I started back in November. I was asked in by a good friend to help the farm with their branding for a silent auction that raises funds for the farm and their local hunger relief efforts. Working with Meg Coward (Managing Director) and other members of the silent auction volunteer team Swirlingmedia came up with the idea to call the event "Sprout". The name seemed to bring together spring, the possibility for the farm and hunger relief/nourishment all in that one word. After the naming was complete, we put together a logo, poster, invitations and signage for the event.
The Sprout silent auction took place on May 4th, and it sold out a week before the event. The attendance nearly tripled from the year before. The design was a hit and I received many compliments on my work. This project was an amazing case study on how creativity, vision, great design and a lot of dedicated individuals can help a non-profit organization's annual fund drive really pay off.
Stay tuned as I will be continuing my work with Waltham Fields by designing a new logo for the organization and collateral materials.
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